Weekly Big Data Catch-Up

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Big Data News, Events, and Expert Opinion

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Facebook’s Mood Manipulation – Why It Matters

3822261953_56fa74c71a_bThe past few days have seen Facebook under fire over the announcement that it has been running secret “mood altering” experiments on members. In summary: Their technology has allowed them to alter the content displayed to members in a way that elicits a measurable emotional response. This is not the first time that Facebook has run into trouble for how it handles user data. In a world where corporations increasingly aim for forgiveness after the fact rather than permission, it’s important to consider these events in a historical context. For every person who is up in arms about the manipulation, there is another who is willing to let it slide as ‘the cost of doing business’ with a company like Facebook. Comparisons have been drawn between Facebook’s experimentation and other…

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The History of BI: The 1980′s and 90′s

10698296464_4b03e98acf_zIn part one of our History of BI series, we looked at the origins of BI, the way it developed over the 1960’s and 70’s, and the key technologies that emerged within these era’s. The article began by mapping the way data storage changed from hierarchical database management systems (DBMS), like IBM’s IMS in the 60’s, to network DMBS’s and then to relational database management systems (RDMBS) in the late 70’s. Both the 60’s and 70’s were interesting eras for BI, not least because BI vendors like SAP, JD Edwards and Siebal started offering tools that allowed a non-programmer to dive into the world of data access and analytics.  However, while the tools to access and extract data from these mainframe-based systems were extremely powerful, they required particular expertise that many…

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Splunk Named a Leader in Gartner 2014 Magic Quadrant for SIEM

Screen Shot 2014-07-03 at 10.53.51Splunk Security Intelligence Platform Powers the Analytics-enabled Security Operations Center Press release - Munich – July 3, 2014 – Splunk Inc. (NASDAQ: SPLK), provider of the leading software platform for real-time Operational Intelligence, today announced that it has been named a leader in Gartner’s 2014 Magic Quadrant* for Security Information and Event Management (SIEM). Gartner evaluated Splunk® Enterprise and the Splunk App for Enterprise Security, award-winning products used for security by thousands of organizations around the world. To view the report, go to: www.splunk.com/goto/SIEM_MQ_2014. As the report outlines, “We continue to see large companies that are re-evaluating SIEM vendors to replace SIEM technology associated with partial, marginal or failed deployments,” according to Gartner report authors Kelly Kavanagh, principal research analyst, Mark Nicolett, managing vice president, and Oliver Rochford, research director. “The…

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4 Rules for Knowing When to Invest in Big Data

4916557151_247ae8d57a_zThere’s not a day that goes by where I don’t read about the CIO of some billion dollar company claiming that Big Data has saved his company untold sums of money.  A one percent efficiency increase identified by Big Data resulted in some few million in savings.  Segmentation of transactional sales mapped to a unified customer database revealed a 10% increase in alternate channel sales of related products.   Well, at least we know they’re not liars; a recent Bain and Company study found that adopters of Big Data analytics have gained a significant lead over the rest of the corporate world.  Companies with the most advanced analytics capabilities outperform competitors by wide margins. The leaders are: Twice as likely to be in the top quartile of financial performance within their industries Five…

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SQL vs. NoSQL- What You Need to Know

fig2large‘SQL is outdated’. ‘RDBMS can no longer meet businesses’ data management needs’. ‘New database technologies like NoSQL are the solution for today’s enterprises’. We hear statements like these alot, both inside and outside the database technologies industry. But are they accurate? Is SQL a thing of the past, and are NoSQL solutions the way forward? In this article, we’ll outline the differences between SQL and NoSQL, the vast array of differences within NoSQL technologies themselves, and discuss if Relational Database Management Systems really are a thing of the past. SQL vs. NoSQL; An Overview SQL NoSQL Data storage Stored in a relational model, with rows and columns. Rows contain all of the information about one specific entry/entity, and columns are all the separate data points; for example, you might have…

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IBM’s Chef Watson: Using Data to Delight Your Tastebuds

3032501-slide-s-watson-07IBM’s Watson has garnered considerable attention since the computer first appeared in Jeopardy! in 2011. Indeed, Watson has made progress in all industry verticals – from helping with cancer care and research, to assisting wealth management professionals analyze their customer’s financial situations. In a short space of time, this supercomputer has also shrunk from a large collection of servers “the size of a room”, to a piece of software the size of “a few pizza boxes”. But as we began to uncover in our piece about Watson’s first BBQ sauce, Watson is not just an incredibly compact and capable piece of software – it is also a computer with an amazingly “creative” touch. On Monday, IBM announced that it has partnered with Bon Appetit to build a cooking app that…

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Google Capital Backs MapR, Affirms Hadoop Commitment

Screen Shot 2014-06-30 at 19.53.27In the past few months, Hadoop vendors Hortonworks and Cloudera have seen big funding rounds, with many commentators suggesting that MapR was falling behind. Today, however, it was announced that MapR has raised $110 million in combined equity and debt financing. The majority of the funding — $80 million – was in equity and was led by Google Capital with support from Qualcomm Ventures. Existing investors Lightspeed Venture Partners, Redpoint Ventures, NEA, and Mayfield Fund also participated in the funding round. The remaining $30 million was in the form of debt, which was led by Silicon Valley Bank. John Schroeder, CEO and co-founder of MapR, said in a statement: “Google has a long-standing commitment to Hadoop, making Google Capital an ideal investor for MapR. This investment round recognises our customers’…

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